Visit the internet on any given day and you will be presented with dozens of suggestions on how to turn your Instagram platform into a fairground attraction, with all the bells and whistles that a perceptively successful platform entails. But on a good day even, many of these suggestions may not even pass muster if the object of the exercise is to get Instagram likes at exponential rates and fairly quickly to boot. This is not the fault of the suggestions. Respectively, they just may not be relevant or suitable for your business or platform’s appearance.
So, it is fairly important that you do your research well before appropriating any of the sound tips being presented to you. The same would go for these next five practical things that you should, in any case, be doing. Implement these and use them often enough and it should reflect an uptick of likes for you and your platform. Step number one is this. It is imperative that you remain active in building connections with like-minded people. Secondly, you always need to stay up to date with the latest consumer trends.
Thirdly, now is the time to issue the death-knell to randomized and thoughtless hashtags. They end up being irrelevant to your purpose. They achieve no successful purpose in terms of likes and followers that will coherently be promoting your business or cause. To the outside viewer and potential follower, they are clearly messy and irritating to the eye. This needs your urgent attention; given that it is so challenging to retain the attention span of viewers for more than a couple of minutes.
And in that sense, you clearly need to communicate to your audience what your intentions are and what you would like to receive from them in return. Finally, brand recognition is vital in this day and age. You would not believe this but even algorithms have the good habit of picking up well-encapsulated brands and subsequently threading them forward. They can do that with visuals too, but the science and technology is not yet that far down the line to allow algorithms to respond as positively as it would to clearly delineated hashtags for instance.
But soon. That day will come. Given the rate technology is advancing, it is around the corner. Or has it already arrived? Nevertheless, one thing remains certain. Social media continues to be about networking. And effective networking occurs when you are consistently engaging with like-minded activists. Through these vines, you are able to gain the favour of leading influencers of your niche or theme who will willingly collaborate with you in promoting your brand. And believe this, they are not doing you a free favour.
There is something in it for them as well. But be clear about what it is you want from them. Use persuasive language and maintain a simplified but bright visual identity that cannot easily be forgotten.